This Executive Playbook v1.1 offers LATAM partnership executives a streamlined, actionable guide to implementing the Partnership Readiness Compass (PRC v1.0), crafted by partnership expert Jorge Mario Guzmán Olaya.
Practical frameworks and actionable insights to transform your partnership strategy
The PRC Framework: Six Dimensions of Readiness
Explore the six foundational areas every organization must strengthen to succeed with partnerships: Commercial, Customer Success, Marketing, Executive Mindset, Operational Readiness, Product/Platform.
Five Evaluation Levels
Assess whether you're “internal-only,” “ready for managed partners,” or fully optimized for a partner ecosystem.
Organizational Maturity Model
Learn the three maturity levels—Transactional, Collaborative, Ecosystem—and identify where your organization stands today.
Implementation Quick Guide
A simplified 3-step method to evaluate, prioritize, and improve your partnership readiness.
Maturity Indicators & Scoring Guidelines
Benchmarks and examples that help you accurately score each readiness level.
Your 30-Day Action Plan
A practical, leadership-focused roadmap to move from awareness to actionable improvement.
The Partnership Challenge
Practical frameworks and actionable insights to transform your partnership strategy
The Problem
Common Partnership Failures
Partnerships treated as tactical, not strategic
Inconsistent or manual partner management
Limited cross-functional collaboration
Lack of clear partner ROI visibility
No unified readiness framework across leadership
The Solution
What Actually Works
Understand your maturity across six critical dimensions
Benchmark your readiness using five capability levels
Identify quick wins and foundational gaps
Build predictable processes for onboarding, performance, and governance
Align executives around a shared partnership vision and accountability
20+ Years of Experience Exploring the LATAM Partnership Market
custom made framework to help you scale your partner program
01
Six Dimensions Define Partner Success
Commercial, Customer Success, Marketing, Executive Strategy, Operational Infrastructure, and Product/Platform readiness each play a vital role in ecosystem maturity.
02
Leadership Alignment Determines the Ceiling
Without executive buy-in, partnership strategies rarely yield a significant revenue impact.
03
Operational Readiness Drives Scale
Standardized lifecycle management eliminates inefficiencies and sets the stage for automation and predictive analytics.
04
Different Organizations Require Different Modules
Channel-focused teams, integration-driven companies, startups, and traditional enterprises each need tailored assessments.
"The Partnership Readiness Compass was developed to help LATAM organizations evolve from ad-hoc partnerships into structured, scalable ecosystem models."
Jorge Mario Guzmán Olaya
Partnerships Leader & Angel Investor at Nevado Capital
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