Greatest Minds In Partnerships
By leveraging the advice of the greatest minds in partnerships, you will learn how to effectively create, structure, and build a partner program that scales revenue. If you are a startup or SMB in the B2B tech industry, this series is for you.
7 minutes reading
Key Strategies for Partner Onboarding
Learn the best strategies for partner onboarding from Juhi Saha, CEO of Partner1.
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8 minutes reading
How to Win Partner’s Hearts & Minds
Shawn Li, Vice President of Partnerships at Flip, explains how to use the 60-40 rule to drive meaningful partner pitches and programs.
8 minutes reading
Nailing Partner Pitches in 2023
Don Osburn, Founder of Channel Zen, explains innovative and tangible ways to drive meaningful partner pitch meetings.
8 minutes reading
Partner Recruitment: Where API Ends & Partner Content Begins
Learn the best practices for partner recruitment from Justin Zimmerman, Founder of Partner Playbooks.
7 minutes reading
Ditch the Blueprint on Partner Recruitment
Learn how to recruit channel partners like a pro with advice from Martin Scholz, Co-founder of PartnerXperience.
8 minutes reading
One Team, One Ecosystem: A Conversation With Jennifer Richey
Learn from Jennifer Richey, Senior Director of Ecosystem, about how Vena Solutions empowers their teams and partners with a one-team mentality.
7 minutes reading
How to Build a Product-Led Partner Marketing Strategy
Charlene Strain, Partner Marketing Manager of Ecosystem (Resellers, Integrations, and Marketplace Listings) at Pendo.io, explains how they built a successful product-led partner marketing strategy.
7 minutes reading
How to Bring Perspective Back to Partnerships
Sara Nigro, Global Customer Marketing Manager at Directive, shows us tactical and inspiring ways to bring perspective back to partnerships.
7 minutes reading
No Pressure, No Diamonds: Creating Inspiring Partnerships
Rasheité Calhoun, Channels & Alliance Program Manager at Paylocity, emphasizes the significance of building inspired and authentic partnership teams.
7 minutes reading
How Webflow Empowers Partners & Customers
Learn how Webflow's innovative partner program empowers partners and customers toward success.
7 minutes reading
How Improvado Builds Impactful Relationships with Partners
Adam Pasch, Head of Partnerships at Improvado, shares the best pieces of advice on how to create impactful relationships with partners.
8 minutes reading
How to be Partner-Worthy: A Conversation with Jared Fuller
Jared Fuller, Founder of PartnerHacker, explains the roles community, mentorship, and hard work play in becoming partner-worthy.
6 minutes reading
How BigCommerce Wins Business Through Partnerships
Discover how BigCommerce developed their successful partner program from Lauryn Spence herself.
7 minutes reading
How Chili Piper Excels Their Program With Partner Marketing
Madison Perry, Chili Piper's Head of Demand Generation & Partner Marketing, explains how the company created and expanded its partner program through successful partner marketing.
7 minutes reading
How Bitrise is Adding Solutions to Their Partner Programs
Discover how János Vrancsik created Bitrise’s successful Technology Partner Program, and how they are integrating Solution Partners into the mix.
6 minutes reading
How Lokalise Built a Successful Partner Program From Scratch
Agnese Kalnina, Lokalise’s Business Development & Partnerships Team Lead, explains how they built and grew their partner program.
7 minutes reading
How Help Scout Plans to Build and Grow Their Partner Program
Learn from partnerships expert, Ben Wright, about how Help Scout is revamping their Affiliate Program and constructing an exciting new Technology Partnership strategy.
6 minutes reading
How Reveal Plans to Develop a Thriving Partner Program
Learn how Jo Wright, VP of Sales & Partner Success, and her team are creating Reveal's cutting-edge partner program.
4 minutes reading
How Box Built and Scaled Their Partner Program
In our latest Greatest Minds in Partnerships Article, Box's Director of Partnerships Dan O’Leary explains how they scaled their partner programs.
6 minutes reading
How Crossbeam Built Their Booming Tech Partner Program
Chris Samila, Crossbeam’s VP of Partnerships, explains how they built and grew their prosperous tech partner program.
7 minutes reading
How FreshBooks' Partner Program Doubled Their Customer Base
Discover how George Kyriakis from FreshBooks built their integration-based Partner Program to expand their customer base and reach new markets.
8 minutes reading
How CloudTalk Designed a Multi-Tier Partner Program
Kristýna Cardova, Partnerships Director at CloudTalk, shares her expertise and explains how she and her team designed their Multi-Tier Partner Program for success.
7 minutes reading
How Vidyard Reinvented Their Partner Program for Success
Ashleigh Gray, Vidyard’s VP of Strategic Partnerships, shares her advice and experience gained from reinventing Vidyard's partner program.
4 minutes reading
Advice from Drift’s Partner Programs Manager
Michele Albanese, Drift's Partner Programs Manager, shares the best pieces of advice that she has gained from building and growing Drift's partner program from scratch.
5 minutes reading
How Zapier Designed and Scaled Their Partner Program
Discover how Zapier designed and scaled their Integration Partner Program and get advice from Zapier's Head of Global Partnerships & Channels, Cody Jones.
6 minutes reading
How Freshworks Creates Their GTM Strategy for Tech Partners
Discover how Freshworks creates and executes their GTM strategy for tech partners and get advice from Freshworks's Head of Global Technology partnerships, Krishanth Thangarajah.
7 minutes reading
How monday.com Built Their Partner Program for 3x YOY Growth
Discover how monday.com built such a successful partner program and take advantage of the game-changing advice coming from monday.com's Head of Partnerships, Oren Stern.
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