Account mapping

Build your partner ecosystem around the accounts you want to win.

Kiflo maps your partners against your target accounts and open deals, so you double down on the partners who can actually open doors and turn overlap into warm intros, co-sell, and pipeline.
Bring your target accounts. See which partners can help you win them.
Trusted by 450+ partnership teams
Your partners Target accounts
P Proxima
A Atlas
L Lumen
V Vela
Acme
2 partners can open it
Northstar BrightCo Vertex No overlap yet
Your ecosystem, mapped onto the accounts you want to win.

The problem

You keep stacking partners. Pipeline doesn't follow.

You keep adding partners, but you can't see which ones actually touch the accounts you want to win. So the ecosystem grows while pipeline doesn't: partners who don't overlap with your targets don't drive leads, don't influence deals, and quietly become admin.
Growing the roster, not the pipeline
Partners added each quarter () vs partner pipeline ().
3.7x more partners, but
pipeline didn't follow.
Q1Q2Q3Q4
Add partners who don't overlap with your target accounts, and the gap only widens.

The outcome

It's not how many partners you have. It's how many can open your target accounts.

Kiflo maps your partners against your target accounts and open deals. Partnerships can hand sales a warm path into new accounts, bring partner influence into the deals already in play, and turn the ecosystem into pipeline.
Account Stage Partner coverage Priority
Acme Open opportunity Customer · Proxima Customer · Lumen High
Northstar Target account Prospect · Atlas Med
LaunchWorks Customer · Expansion Customer · Vela +2 more High

What you can do

Everything an account mapping tool does. Plus what happens after the overlap.

Map your partners to your pipeline

Everything you expect from an overlap tool.
Map partners to target accounts and open deals
See which partners overlap with your prospects, customers, target accounts, and live opportunities.
Find the warm path in
Spot where a partner is already a customer, has context, or can make a credible intro.
Prioritize by partner coverage
Sort accounts by where overlap exists, so effort goes where a partner can move the deal.
Sync overlap to your CRM
Push overlap into HubSpot and Salesforce so it lives on the accounts your team already works.

Then do what a mapping tool stops short of

Where the overlap turns into revenue.
Recruit partners by overlap
Check a prospective partner's account fit before you sign, so you add partners that touch the accounts you want to win.
Turn overlap into co-sell
Go from "these overlap" to intros, referrals, and shared deals, each with an owner and a status.
Track the revenue it drives
Connect overlap to partner-sourced and partner-influenced revenue, so mapping proves pipeline, not a static report.
450+
partnership teams trust Kiflo
4.9/5
on G2 for ease of use and support
100+
5-star reviews on G2

Teams turn partners into revenue on Kiflo.

In the first year, we doubled indirect sales revenue!
Mathieu Arles-Duour, Head of Partnerships at Sellsy
Mathieu Arles-Dufour
Head Of Partnerships - Sellsy
Sellsy

Common questions

Questions teams ask about account mapping software.

What is account mapping software?
Account mapping software shows where your partners overlap with your prospects, customers, target accounts, and open opportunities.
How is this different from a standalone mapping tool?
Standalone tools find overlap and stop there. Kiflo connects that overlap to co-sell, revenue tracking, and commissions, so it leads to action on the account rather than a static report.
Can sales teams use account mapping?
Yes. Kiflo connects partner overlap to HubSpot and Salesforce, and helps partnerships flag which partners may have a relationship or context on the accounts sales is working.
Is account mapping the same as co-selling?
No. Account mapping finds where partner overlap exists. Co-selling turns that overlap into intros, referrals, influence, and shared account action.
Is account mapping available in every plan?
Yes. Account mapping is available across all Kiflo plans.
See which partners overlap with the accounts you are trying to win.
Bring your target account list. We will map it against your partner ecosystem and show you where a partner can create a warmer path into pipeline.
Book a demo
Bring your target accounts. We'll show you which partners can open them.